Is your authentication experience driving users away?

Fintechs and financial services companies know step-up authentication methods like multi-factor authentication (MFA) are necessary to prevent account takeover (ATO) fraud, credential stuffing, and phishing scams, and stay in compliance with regulatory laws. But every additional layer of authentication increases the risk of customer frustration, resulting in churn and lost revenue.

Watch this panel discussion hosted by Catherine Woneis, VP of Product at Fingerprint, featuring Peter Daunton, Chief Product Officer at Sokin and Greg Smith, SVP Digital Banking at Banc of California. They explore how businesses can navigate these challenges, including:

• How top fintechs and banks balance frictionless authentication and security
• Why optimizing the returning user experience (RUX) matters for customer growth and retention
• How device intelligence can provide frictionless authentication and increase customer lifetime value